Pinterest Ad Management
for E-Commerce
Pinterest Ad Management for Online Stores
People on Pinterest are at the top of the sales funnel. They are in discovery mode and open to discover new brands, ideas and solutions. Pinterest is a resolutely positive place where people search with intent and love to browse around.
We help product-focused B2C and D2C e-commerce businesses get their store in front of new customers. Whatever stage you're at with Pinterest, we work with you to define the objectives and overall strategic approach that will increase traffic and sales for you. Consistently & Durably.
Whether you're looking to turn your Shopify product catalog into shoppable product pins on Pinterest or need help running paid ad campaigns, we can help. We work with online retailers and brands in a wide range of industries. Many of our clients sell via Shopify, but we help e-commerce retailers with shops on other platforms too.
Pinterest vs Facebook & Google
Pinterest is very different from Facebook or Google. Firstly, when it comes to advertising, the tactics that work for you on Facebook and Google are unlikely to work on Pinterest. Secondly, it's a longterm game. Getting results with Pinterest requires a little patience, but they're worth waiting for! Some other (p)interesting facts:
Unlike other platforms, on Pinterest it's hard to tell the difference between organic pins and ads. Most people don't actually mind the adverts, since they're contextual and highly relevant to their search or areas of interest.
After you stop paying for your ads, they are not removed from Pinterest. Naturally, their reach reduces, but they will continue to live on as organic content and drive traffic to your website.
It takes longer to get results, because the algorithm takes time to learn about your products and your business. However, once you find your audience, results are more consistent. It really does pay to be patient.
Our Pinterest Marketing Services
Every client is different and we build bespoke Pinterest strategies based on your Pinterest maturity, your website content and marketing objectives. We offer short term, long term and one-off Pinterest marketing solutions, whether you just need a Pinterest kickstart or cleanup for your online store, want to get started with Pinterest ads or are looking for expertise to manage your Pinterest ad campaigns and strategy.
We love helping our clients get their e-commerce store in front of new customers. Here's how we can help you:
Questions you may have...
Pinterest works best for lifestyle products. Home decor, fashion, fashion accessories, beauty, travel, wellness, sport, health, gardening, food & drinks, parenting are among the most popular topics. How successful you are on Pinterest depends on your overall strategy and criteria such as the quality of your images and your website. Pinterest can send you traffic, but the conversion happens on your website.
It's not like Facebook or Google where you can get quick results. You have to be patient and wait for the algorithm time to learn about your products and your business. Once you find your audience, though, results are more consistent. Advertising on Pinterest is a marathon, not a sprint.
We offer organic account management services as part of a global Pinterest marketing strategy or to help you kick-start a new account.
Minimum suggested ad spend is $50-$100 per day. It's possible to spend less and get results. We can build campaigns with lower budgets. It totally depends on what your objectives are. To build campaign strategies that deliver consistently a minimum monthly ad spend of $3000 is recommended. This is in addition to our campaign management fee.
who we work with
Are you...
Do you have...
Does this sound like you? Great! You're in the right place! We work with online retailers and brands in a wide range of industries. Many of our clients sell via Shopify, but we help e-commerce retailers with shops on other platforms too.
Book a call today to discuss your advertising objectives and see if we are a good fit.
who we work with
Are you...
Do you have...
Does this sound like you? Great! You're in the right place! We work with online retailers and brands in a wide range of industries. Many of our clients sell via Shopify, but we help e-commerce retailers with shops on other platforms too.
Book a call today to discuss your advertising objectives and see if we are a good fit.
Would you like to learn more?
Let's talk!
Pinterest marketing is our specialty and that is ALL we do. Just Pinterest! Want to know more about the services we offer and how we can work together? Let's talk!
Pinterest Marketing for eCommerce
