For several years now, Pinterest has been the centre of my professional universe. I profitably use Pinterest for my own business and I advise other online entrepreneurs on how to market their business on Pinterest. I help them to reach their target audience and get more paying clients. I work with clients in English, French and Dutch.
Building up your organic search rank on Pinterest takes a while. If, like me, you get started with this before everyone else in Europe does, you will significantly increase your chances of success on Pinterest. Join the first-movers!
Pinterest is quietly gaining momentum in Europe. In 2016, the UK and Ireland were the first in Europe to get access to paid advertising on Pinterest. In November 2018, France was the first non-anglophone country where Pinterest ads were rolled out to all businesses on Pinterest. In March 2019, Pinterest ads were launched in Germany, Austria, Spain and Italy. The Netherlands, Belgium, Portugal and Switzerland are next in line.
For now, competition from other advertisers is much lower than other platforms. As a result, ad cost is cheaper since not many businesses are advertising on Pinterest yet. It also makes it much easier to break through the noise and drive targeted traffic to your website.
Better still, when you stop your paid ad, it will stay on Pinterest and continue to drive traffic organically...
Don't be late out of the starting blocks!
What are you waiting for?
